Privacy Policy

1. Who we are

Sporting Detours is a trading name of Letz Travel Pty Ltd (ABN [insert ABN]).

2. What information we collect

We collect personal information necessary to process bookings and deliver our services, including: name, contact details, date of birth; emergency contact information; dietary requirements and accessibility needs; payment information (processed securely by Stripe; we do not store full card details); marketing preferences.

3. How we use your information

To process and confirm bookings; to communicate with you about your booking; to share necessary details with venue partners, accommodation providers, and transport providers to deliver your booked services; to comply with legal and regulatory requirements; with your consent, to send marketing communications.

4. Cookies and analytics

We use Google Tag Manager and Google Analytics 4 to understand how visitors use our website. These tools collect anonymised behavioural data such as pages visited, time spent on the site, and which links are clicked. We do not store personally identifiable information in our analytics platform.

You can manage your cookie preferences at any time using the cookie preferences link in the footer. Essential cookies for site functionality (such as your booking session state) cannot be disabled.

We may, from time to time, use additional marketing tracking tools such as Meta (Facebook) Pixel, Google Ads conversion tracking, and LinkedIn Insight Tag. These are only activated if you have opted in to marketing cookies via our consent banner.

5. Cookie types

Essential: Required for site functionality. Always active.

Analytics: Help us understand which content performs and improve the site. Optional, requires consent.

Marketing: Allow us to show relevant ads and measure campaign effectiveness. Optional, requires consent.

6. How to manage your preferences

You can update your cookie preferences at any time by clicking the 'Cookie preferences' link in our website footer. This will reopen the consent banner where you can change your selections.

7. Who we share your information with

Venue partners (e.g. Optus Stadium, AFL/NRL clubs) for ticketing and access; accommodation providers for room bookings; transport providers for transfers; Stripe Inc. for payment processing; our email provider (Resend) for transactional and marketing communications; Google (via Google Tag Manager and Google Analytics 4) for website analytics when you have consented to analytics cookies; legal and regulatory bodies where required.

8. International transfers

Some of our service providers may store data outside Australia. We take reasonable steps to ensure your information remains protected.

9. Your rights

You have the right to: access the personal information we hold about you; correct inaccurate information; withdraw consent for marketing communications at any time; lodge a complaint with the Office of the Australian Information Commissioner.

10. How long we keep your information

We retain personal information for as long as necessary to deliver our services and comply with legal obligations (typically 7 years for financial records).

11. Contact

Privacy enquiries: hello@sportingdetours.com.au

This policy was last updated on May 2026. We may update this policy from time to time. The current version is 1.1.